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As discussed in the text, one of the gymnasts who competed in the 1976 Olympics broke his leg midway through the competition but actually hid his injury from his teammates (because he did not want them to be distracted or concerned during the competition) and continued to compete (and help his team win the medal) . This story is used to illustrate the notion of ____.
Target Costing
A pricing strategy in which the selling price of a product is determined first, and then the manufacturing cost is managed to meet that selling price.
Mark-up
The amount added to the cost price of goods to cover overhead and profit.
Eliminate
The process of removing or getting rid of something.
Contribution Margin
The amount remaining from sales revenue after all variable costs have been deducted, indicating how much revenue is contributing to covering fixed costs and generating profit.
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