Talk About:  Vitus Bering​

question 99

Essay

Talk about:  Vitus Bering​

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Definitions:

Retailers

Businesses that sell goods and services directly to consumers through various channels, including physical stores, online platforms, and catalogues, acting as intermediaries between manufacturers and end-users.

Line Extension

The introduction of additional items in a product line under the same brand name, often new flavors, forms, colors, added ingredients, or package sizes.

Brand Strategy

A plan developed by a business to create a particular image of itself and its products or services in the minds of consumers, distinguishing it from its competitors.

Brand Dilution

The weakening of a brand’s strength and value, often as a result of overextension, inconsistent marketing, or association with lower quality products.