Sociologists Who Conduct Interviews Can Only Gather Data from a Limited

question 2

Multiple Choice

Sociologists who conduct interviews can only gather data from a limited number of people because

• A) it is impossible to find enough people through a random sample.
• B) researchers are only allowed to talk to people who are eighteen and older.
• C) it is extremely difficult to guarantee confidentiality to large groups.
• D) interviews are too time-consuming.

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Definitions:

New Businesses

New businesses are entities in their early stages of operation, often characterized by innovation, development of products or services, and efforts to secure market position.

Small Business Characteristics

Pertains to features that define small businesses, such as limited revenue and workforce size, often centered around personalized service and local operation.

Market Research

The activity of gathering information about consumers' needs and preferences to identify market trends and potential areas of opportunity for businesses.

Small Businesses

Enterprises characterized by a small number of employees, limited revenue, and usually independently owned and operated.