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When David Rosenhan designed the experiment he described in "On Being Sane in Insane Places," he gave very specific instructions to his research assistants to be honest and truthful about everything except in claiming they were hearing voices and giving a fake name.Why was it important that they NOT use their real identities?
Non-cash Assets
Assets that are not in the form of cash or not easily convertible to cash, such as property, plant, and equipment.
Book Value
The value of a company's asset as it appears on the balance sheet, calculated as the cost of the asset minus accumulated depreciation.
Merchandise Inventory
Goods or products that a retailer, wholesaler, or distributor holds for the purpose of selling to customers.
Gain on Realization
Profit recognized from selling an asset for more than its book value.
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