A Promotional Piece or Promo Is an Inclusive Term for a Publication

question 88

True/False

A promotional piece or promo is an inclusive term for a publication or article that includes advertising and marketing information for a product or service known to and purchased by customers and clients.

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Definitions:

Collaborative Consumption

Joining together as a group to use a specific product more efficiently.

Crowdsourcing

The practice of obtaining services, ideas, or content by soliciting contributions from a large group of people, especially from an online community.

Social Networking

The use of internet-based platforms and technologies to build, engage, and share content, ideas, and interests with others in virtual communities and networks.

Digital Divide

The discrepancy between those who have access to the opportunities and knowledge that computers and the Internet offer and those who do not.