Critical Thinking Questions Case 8-2

question 92

Multiple Choice

Critical Thinking Questions Case 8-2
One of your tasks as the marketing director for a new insurance company is to assist with the creation of a new marketing catalog. You will be presenting your idea to the company's president in a month, and you've decided to use Publisher to create the catalog. You have an assistant to help you with the marketing strategy, but she isn't familiar with how Publisher works. She asks you the following questions.
What does the term two-page spread refer to? You tell her ____.

• A) the method AutoCorrect uses to scan for misspellings and other errors
• B) the layout of linked pictures in a publication
• C) the way inner pages appear as two adjacent, facing pages in a book, catalog, magazine, or other publication
• D) the tendency of catalog text to spill over from one page onto the next

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Definitions:

Internal Causes

Factors within an individual or organization that influence behavior, decisions, or outcomes, often related to personal abilities, emotions, or characteristics.

Halo Effect

A cognitive bias where an individual's overall impression of a person influences how they feel and think about their character.

Friendly Personality

A characteristic of individuals who are generally warm, approachable, and easy to get along with.

Bold and Confident Voice

The quality of being assertive and self-assured in expressing one's opinions or thoughts.