Vignette #1 Maya and Bob Have Been Married for 5

question 25

Multiple Choice

Vignette #1 Maya and Bob have been married for 5 years, have graduated from college, and have decided to start a family. Maya's mother gives her a book, How to Have a Successful Pregnancy . Bob and Maya are eager to start reading the book and give their baby the best start in life possible. Let's see how much you already know by answering the following questions.
Maya smokes cigarettes during the day at work. She suspects this cannot be good for a developing fetus, and decides to research this topic in her book. With the exception of ____, she discovers many detrimental health consequences for the fetus due to smoking.

• A) delivering a low-birthweight baby
• B) experiencing a spontaneous abortion
• C) stunted fetal growth
• D) increased risk of fetal diabetes
• E) impaired development of the central nervous system

Identify the optimal number of benefits to brainstorm for each persuasive message.

Recognize the characteristics of effective reader benefits.

Learn how to address multiple subgroups within an audience in persuasive messaging.

Distinguish between a feature and a benefit.

---

Definitions:

Financial Statement Forecasts

Projections of future financial performance, often including income statements, balance sheets, and cash flow statements, based on expected economic conditions and company strategies.

Management Compensation

The total remuneration, including salaries, bonuses, shares, and options, given to the executive management team for their services to the company.

Credit Risk Analysis

The process of evaluating the risk of potential default by a borrower or counterparty.

Forecast Horizon

The maximum period for which a prediction or forecast is considered valid or reliable, beyond which the uncertainty becomes too large.