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Choosing a target behavior, recording a baseline, establishing goals, choosing reinforcers, recording progress, rewarding progress, and adjusting one's plan are the steps making up a procedure known as __________.
Low-Growth Markets
Markets characterized by small or stagnant growth rates, making them challenging environments for businesses to achieve high returns.
Market Growth Rate
The increase in size or sales of a market over a specific period.
BCG Matrix
A strategic planning tool that uses market growth rate and market share to categorize the business units or products of a corporation into four quadrants.
Attractiveness
The appeal or desirability of something, often used in marketing to describe how appealing a product, service, or brand is to its target audience.
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