Examlex
The James-Lange theory of emotion theories explains that the feelings occur after the bodily arousal, that is, one sees the growling dog, then runs, is aroused, and, lastly, feels fear.
Rating Point
A measurement in broadcasting and advertising that indicates the percentage of the potential audience reached by a particular piece of media content.
Advertising Rates
The cost associated with placing advertisements in various media channels like television, radio, print, or online.
Television Viewership
The number of viewers or audience size that watch television programming at a given time.
Mystery Shoppers
Individuals hired to pose as customers and evaluate the quality of service, product, and environment of retail stores or other businesses.
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