The Best Goodwill Messages Concentrate on the Five Ss

question 70

Multiple Choice

The best goodwill messages concentrate on the five Ss.Which of the following is not one of the five Ss?

• A)Specific
• B)Savvy
• C)Spontaneous
• D)Short

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Definitions:

Gross Profit

The difference between sales revenue and the cost of goods sold, indicating the efficiency of a company's core operations.

Fixed Costs

A repetitive charge that does not fluctuate with the volume of business activity, including expenses like lease payments and utility bills.

Contribution Margin

The amount of revenue remaining after deducting variable costs, used to cover fixed costs and generate profit.

Variable Costing Income Statement

A financial statement that includes only variable production costs (direct materials, direct labor, and variable manufacturing overhead) in the cost of goods sold and separates fixed overhead costs as period costs.