Which of the Following Is True of Virtue Ethics

question 12

Multiple Choice

 Which of the following is true of virtue ethics?

• A) It claims that morality's primary function is to develop virtuous character.
• B) It claims that profitability is the fundamental virtue for every organization.
• C) It claims that an organization's morality is defined by its members.
• D) It claims that a virtuous organization is always a successful one.

Explain the concept of lifestyle and its importance to marketing.

Distinguish between psychographics and demographics and their roles in marketing.

Understand how the VALS typology segments consumers based on values and lifestyles.

Understand the concept of psychographics and its importance in marketing.

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Definitions:

Deception

The act of misleading or falsely persuading others of a truth that is not actually the case.

Milgram

A psychologist known for his groundbreaking research on obedience, demonstrating how people are willing to follow orders that may conflict with their personal morals under authority pressure.

Participants

Individuals who take part in a study or experiment, often referred to as subjects, especially in research contexts.

Experiment

A scientific procedure undertaken to make a discovery, test a hypothesis, or demonstrate a known fact.