Examlex
A hyphen joins words to each other or to letters to form
Problem Recognition
The initial step in the consumer decision process, where the consumer identifies a need or problem that requires satisfaction or solution.
Consumer Purchase Decision
The process by which individuals select, purchase, use, and dispose of goods and services.
Information Search
The process of seeking out data, facts, and insights in order to make informed decisions or understand a particular subject.
Consumer Behavior
The study of individuals, groups, or organizations and the processes they use to select, secure, use, and dispose of products, services, experiences, or ideas to satisfy needs and the impacts that these processes have on the consumer and society.
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