Which of the Following Statements Is True About Communication Channels

question 21

Multiple Choice

Which of the following statements is true about communication channels?

• A) In horizontal channels,media are sent up and down the chain of command.
• B) Downward communication is used for giving instructions and training.
• C) Organizations that seek to save time use vertical communication channels.
• D) Employees who engage in upward communication are always dissatisfied.

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Definitions:

Segmented Market

A market divided into groups according to customers’ different needs and problems.

Mass Market

Refers to the large, general group of consumers that products are aimed at, not tailored to specific niches.

Nondiscriminating Consumers

Customers who do not show preference or bias towards products based on brand, appearance, or other superficial factors, focusing instead on functionality or value.

Similar Needs

The comparable or identical requirements or desires of different customers or client segments.