According to the Concept of Priming, Which of the Following

question 73

Multiple Choice

According to the concept of priming, which of the following is most likely to be the result of flashing the picture of a Coke bottle on a computer monitor too briefly for a viewer to notice?

• A)There is going to be no effect because the viewer is unaware of the event.
• B)The viewer will recognize related words (e.g., diet, Pepsi, Dr. Pepper)more quickly than unrelated words (e.g., computer, pencil)on a test a few seconds later.
• C)There will be faster recognition of related words if the viewer is in an altered state of consciousness.
• D)With repeated exposure, the viewer will become a Coke drinker.

---

Definitions:

Marginal Rate of Substitution

The rate at which a consumer is willing to substitute one good for another while maintaining the same level of satisfaction or utility.

Wheat

A cereal grain, originally from the Levant region of the Near East and Ethiopian Highlands, but now cultivated worldwide, a staple food for many cultures.

Milk

A nutrient-rich liquid produced by the mammary glands of mammals, used as a primary source of nutrition for young mammals before they are able to digest other types of food.

Pareto Optimal

A Pareto optimal outcome is one in which it is impossible to make any individual better off without making at least one individual worse off.