Alex Has Learned That If His Mom Is Upset and He

question 127

Multiple Choice

Alex has learned that if his mom is upset and he praises her, she will cook him a great meal. However, if he praises his mom when she is in a good mood, she responds by saying, "Are you trying to butter me up?" and doesn't cook at all. In this example, Alex's mom's mood is

• A)a discriminative conditioned stimulus.
• B)a reinforcer.
• C)under stimulus control.
• D)a stimulus predictor.

---

Definitions:

Cost of Capital

The rate of return that a company must pay on its investment and financing activities to maintain its current market value.

Cash Inflows

Money received by a business or organization through its activities, such as sales revenue, investment income, or financing.

Profitability Index

A ratio that calculates the relative profitability of an investment by dividing the present value of future expected cash flows by the initial investment cost.

Initial Investment

The amount of money used to start a project, investment, or business.