Examlex
What is the purpose of branding?
Demand
The amount of a good or service that buyers are ready and capable of buying at different price levels over a given time frame.
Human Capital
The expertise, know-how, and practical experiences that a person or collective maintains, regarded in relation to their financial or worth importance to a business or country.
Nonhuman Capital
Resources or assets that are not human, such as machinery, buildings, and land, used in the production of goods and services.
Knowledge
information, understanding, or skills obtained through experience or education; the theoretical or practical understanding of a subject.
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