What Is Earned Media

question 5

Essay

What is earned media?

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Definitions:

Unilateral Contract

A contract in which one party makes a promise in exchange for an act by another party.

Bilateral Contract

An agreement between two parties where each party makes a promise to the other, with obligations and benefits on both sides.

Express Contract

A contract in which the terms of the agreement are explicitly stated by the parties, either verbally or in writing.

ESIGN

The Electronic Signatures in Global and National Commerce Act, a federal law that facilitates the use of electronic records and signatures in interstate and foreign commerce.