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For Behavior Segmentation,marketers Use the 80\20 Rule When Assessing the Consumers

question 86

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For behavior segmentation,marketers use the 80\20 rule when assessing the consumers' usage rate,which means that 20% of the company's revenues or profits are accounted for by 80% of the firm's products or customers.


Definitions:

Ethical Intensity

Refers to the degree of importance or significance given to an ethical issue, determined by its potential impact on stakeholders and the urgency of addressing it.

Factors Influencing

Elements or conditions that affect the outcome of a process or the behavior of individuals.

Behaviors

Observable actions or reactions of individuals or groups in response to external or internal stimuli.

Stakeholder Responsibility

The obligation of an organization to consider the interests and wellbeing of all its stakeholders in its decisions and actions.

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