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In the Context of Life-Cycle Segmentation, Claritas Built _____ Which

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Short Answer

In the context of life-cycle segmentation, Claritas built _____ which identifies the demographic characteristics of people by neighborhood.


Definitions:

TOT Effect

The Tip-of-the-Tongue phenomenon where a person cannot fully recall a word or name, but has partial recall and a sense of imminent retrieval.

Flashbulb Memories

Highly detailed, exceptionally vivid 'snapshot' memories of the moment and circumstances in which a piece of shocking news was heard.

Emotional Impact

describes the significant affective response or effect that an event, experience, or piece of information has on an individual's mood, feelings, or emotional state.

Tip-Of-The-Tongue Phenomenon

A psychological phenomenon where a person cannot recall a familiar word or name, feeling that retrieval is imminent.

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