Most Electronic Commerce Sites Require a _____ Function to Support

question 65

Multiple Choice

Most electronic commerce sites require a _____ function to support activities such as transaction processing, order entry, inquiry management, or shipment logistics.

• A) graphics design
• B) database administration
• C) content management
• D) content creation

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Definitions:

Simple Random Sampling

A type of sampling in which everyone in the target population has an equal chance of being selected.

Internal Company Data

Information collected from within an organization, used for analysis, decision-making, and strategic planning.

Competitive Intelligence

The systematic gathering of data about strategies that direct and indirect competitors are pursuing in terms of new-product development and the marketing mix.

Market Research

The process of gathering, analyzing, and interpreting information about a market, including about potential customers, competitors, and the industry as a whole.