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Instructions: Identify the following terms.
Dutch realism and Judith Leyster
Cost and Quality
The relationship between the expense of a product or service and its level of excellence or worth, often a key consideration in consumer purchasing decisions.
Minor-Points Close
A close in which the salesperson asks the prospect to make a low-risk decision on a minor element of a product.
Balance-Sheet Close
A sales technique where the salesperson presents a summary of the costs and benefits of a product or service to the customer, similar to a balance sheet in finance.
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