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COGNITIVE ASSESSMENT A program has been placed on your smartphone without your knowledge and it is collecting personal information about you. What kind of application is this?
Benchmark Survey
A preliminary survey used to gauge the public's awareness, knowledge, or opinions before a campaign or a significant change in policy.
Tracking Survey
A tracking survey is a type of public opinion polling conducted over a period to track changes in opinions or attitudes, frequently used during political campaigns to measure shifts in voter sentiment.
Permanent Campaign
The idea that the mode of campaigning for political office becomes a continuous process, blending with governance.
Invisible Primary
The early phase in a presidential election cycle where candidates seek to gain support from influential party members and donors before the first primary elections.
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