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In both price-taker and competitive price-searcher markets, the long-run market price of a good will be equal to the
Customer Base
The group of customers who repeatedly purchase the products or services of a business, forming the core of the company's sales revenue.
Goodwill
An intangible asset that represents the excess value of a company over its net asset value, often arising from factors such as reputation, brand, or customer loyalty.
Intangible Assets
Assets that do not have physical substance but are identifiable non-monetary assets without physical substance, used in the production or supply of goods or services, for rental to others, or for administrative purposes.
Identifiability
The capability to recognize, define, or distinguish assets and liabilities within a transaction or set of financial data.
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