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Granny's Cookies is a bakery located in a small town in Nebraska. However, Granny's has a strong Internet presence and ships cookies throughout the United States. Granny's recipes for its cookies are a trade secret. The employees at the Nebraska store who need to know the recipes to bake the cookies are aware of the recipe. The employees have signed a nondisclosure agreement. Jim Bradford, one of Granny's bakers, just took a job with Chippers, a cookie company located in San Diego, California. Chippers also has a strong Internet presence. Which of the following is a correct statement?
Discrimination
The unjust or prejudicial treatment of different categories of people or things, especially on the grounds of race, age, or sex.
African American Customers
Individuals of African descent in the American population, considered in the context of consumer behavior or market demographics.
Derogatory Stereotypes
Negative generalizations about a group of people that are often unfair or untrue, leading to prejudiced attitudes and discrimination.
Prejudice
Preconceived opinion that is not based on reason or actual experience, often directed towards a person or group.
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