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A Transitive ____ Occurs When the Value of a Nonkey

question 21

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A transitive ____ occurs when the value of a nonkey attribute determines, or predicts, the value of another nonkey attribute.


Definitions:

Media Content

Any information, communications, or representations, whether written, auditory, visual, or otherwise, transmitted by media platforms.

Integrating Vertically

It refers to the process by which a company expands its business operations into different steps on the same production path, such as when a manufacturer owns its supplier and/or distributor.

Integrating Horizontally

A business strategy where a company acquires or merges with other companies within the same industry at the same level of production or distribution.

Conglomerating

The process of a company expanding its business into different areas or the formation of a conglomerate, a multi-industry company.

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