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Fear arousal is likely to be an effective persuasive tactic
Disposable Income
The budgeting capacity for households in terms of saving and spending after income tax commitments.
Saving
The portion of income that is not spent on consumption but rather set aside for future use, often in investments or deposit accounts.
Disposable Income
The net income available to individuals or households after all taxes have been deducted, which can be spent on consumption or savings.
Autonomous Consumption
Represents the amount of consumption that occurs no matter the level of disposable income, indicating basic living expenses.
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