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Systematic desensitization was devised by
Strategies
Plans of action designed to achieve a long-term or overall aim.
Persuasive Message
A type of communication aimed at influencing the attitudes, beliefs, or behaviors of others through reasoning or appeal.
Evidence
Information or data that supports a claim or helps establish the truth of a statement.
Audience Needs
The requirements or expectations that a target audience has from a particular piece of content, product, or service.
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