When We Are Concerned About the Measurement Scale, We Are

question 56

Multiple Choice

When we are concerned about the measurement scale, we are concerned about

• A) the numbers we have collected.
• B) the underlying concept which we are trying to measure.
• C) the interpretation we can give to our resulting statistics.
• D) both the underlying concept and our interpretation of them.

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Definitions:

Selective Perception

The process by which individuals perceive what they want to in media messages while ignoring opposing viewpoints due to personal attitudes and beliefs.

Stroboscopic Perception

The visual phenomenon where continuous motion is represented by a series of short or instantaneous samples, as seen in motion pictures.

Cognitive Restructuring

A therapeutic process that aims to change negative or irrational thought patterns to more positive and realistic ones.

Müller-Lyer Illusion

A visual illusion where two lines of the same length appear to be of different lengths due to the orientation of arrow-like figures at the ends.