Why Is the Price of Goods an Important Factor That

question 33

Essay

Why is the price of goods an important factor that courts consider in infringement cases? Are expensive or inexpensive goods more likely to cause confusion?

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Definitions:

Specialty Product

Goods or services that are characterized by a unique quality, brand, or characteristic that drives consumers to make a special effort to purchase them.

Discretionary Product

A non-essential good or service purchased with disposable income, often subject to personal tastes and economic conditions.

Shopping Product

Goods that a consumer, in the process of selection and purchase, characteristically compares on such bases as suitability, quality, price, and style.

Convenience Product

A consumer item that is widely available and purchased frequently with minimal effort.