Case Based Critical Thinking Questions

question 37

Multiple Choice

Case Based Critical Thinking Questions
Brij has just been promoted to Marketing Manager of a non-profit organization responsible for soliciting over three million dollars in donations annually.  His company solicits donor information from local chapters of the non-profit organization.  Brij decides to create an Access database that will allow him to keep all donor information in one database and create reports as well as marketing documents using the database.  Based on your knowledge of importing and sharing Access data, answer the questions below.
-The local non-profit offices update their donor information every quarter. Brij will find it necessary to update the database by using the same import specifications four times a year. Which process would expedite this task for Brij?

• A)save the import steps in the Access database so they could quickly be run again
• B)provide each local office with a copy of the Access database and require them to use it for donor information storage
• C)create an HTML document from the Access database that could be updated by each local office
• D)require all local offices to use an Excel spreadsheet for donor information

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Definitions:

ATC

Average Total Cost refers to the total cost per unit of output, encompassing both fixed and variable costs.

Industry Supply Curve

A graphical representation showing the quantity of a good or service that producers are willing and able to supply at various prices.

Marginal Cost Curves

A graphical representation that shows how the marginal cost of producing an additional unit changes with the quantity produced.

AVC

Average Variable Cost, which is the variable cost per unit of output.