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Operating leverage increases as the proportion of __________________ increases.
Supply Chain
The entire process of making and selling commercial goods, including raw material gathering, manufacture, distribution, and sale.
Target Markets
Specific groups of potential customers towards which a business directs its marketing efforts and products.
Marketing Concept
A management orientation that focuses on identifying and meeting the needs and desires of consumers.
Transaction
An exchange or transfer of goods, services, or funds between two or more parties.
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