Examlex
The CFO is the person primarily responsible for judging the financial viability of projects proposed by other executives.
Substitution Risk
The potential loss or decrease in market share due to consumers opting for alternative products or services.
Cross Subsidy
A pricing strategy where the revenue or profits from one product or service are used to support another within the same company, often to gain competitive advantage.
High Margin
Refers to products or services that yield a significantly greater profit relative to their cost.
Market Skimming
A pricing strategy involving setting high prices initially to target customers willing to pay more before lowering prices to attract a broader market.
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