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Unidirectional Method
A method of communication or data transfer that operates in one direction only, without the capability for a direct response.
AIDA Model
A marketing framework that outlines the customer journey through Awareness, Interest, Desire, and Action to guide promotional strategies.
Attention
The focus or concentration on a specific object, task, or activity, limiting distraction and directing cognitive resources to process information effectively.
Persuasive Message
Communication designed to convince or influence the audience to adopt a particular attitude, perform an action, or adopt a belief.
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