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Relative Advantage
The degree to which a product or service is perceived as better than the existing alternatives by potential adopters.
Inkjet Printers
Printers that produce images by propelling droplets of ink onto paper, commonly used for home and office printing tasks.
Diffusion of Innovation Theory
A theory that explains how, over time, an idea or product gains momentum and spreads through a specific population or social system.
Market Acceptance
The extent to which a new product or service is accepted and used by its target market and consumers.
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