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___________________ Is an Exception to Copyright and Permits the Public

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Short Answer

___________________ is an exception to copyright and permits the public to use copyrighted material for certain purposes without obtaining prior consent from the owner.


Definitions:

Global Segmentation

Segmentation that identifies a group of consumers with common needs and wants that spans the entire globe.

Market Segments

The groups of consumers who have shared characteristics and similar product needs.

VALS Framework

A psychographic tool that classifies consumers into eight categories based on their responses to a questionnaire, used for market segmentation.

Consumer Groups

Collections of individuals or organizations that act together to advocate for the rights and interests of consumers.

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