E-Commerce Websites Integrate ____ Features into Their E-Commerce Operations to Attract

question 37

Multiple Choice

E-commerce websites integrate ____ features into their e-commerce operations to attract visitors.

• A) social opinion
• B) phishing
• C) stock-manipulation
• D) open list

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Definitions:

Multidimensional Scaling

A statistical technique used in information visualization, especially to display the information contained in a distance matrix.

Brand Positions

Strategies a company adopts to create a distinct image or identity in the customers' minds, differentiating its offerings from competitors.

Positioning Statement

A brief description that communicates how a brand or product uniquely fulfills the needs or wants of its target market compared to its competitors.

Unique Characteristics

Distinctive features or qualities that set an entity or concept apart from others in a significant and typically advantageous way.