A Business That Conducts Transactions Primarily in Person at a Physical

question 50

Multiple Choice

A business that conducts transactions primarily in person at a physical location, over the phone, or using paper-based transactions is a ____ business.

• A) brick-and-click
• B) brick-and-tile
• C) brick-and-mortar
• D) brick-and-concrete

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Definitions:

Sales Process

A systematic approach consisting of several stages designed to help a sales team convert prospective buyers into actual customers.

Talent Management

The strategy of developing, recruiting, retaining, and deploying individuals with the required skills and aptitudes to meet current and future organizational needs.

Marketing Mix

The set of actions, or tactics, that a company uses to promote its brand or product in the market, commonly identified as the 4Ps: Product, Price, Place, and Promotion.

Human Skill

The ability to work effectively with people, managing interpersonal relationships and communication.