Examlex
Ocean thermal-energy conversion was abandoned by the United States because _____.
Individualized Segmentation
A marketing strategy that involves dividing the market into segments based on individual customer preferences, behaviors, or needs.
Differentiated Marketing
A marketing strategy where a company targets several market segments with a unique marketing mix for each, catering to the specific needs of those segments.
Concept of Reciprocity
A social norm that involves mutual exchange of favors or privileges, where an act of generosity or kindness is repaid in kind.
Market Specialization
A strategy where a business focuses on a specific market niche, offering specialized products or services to satisfy the particular needs of that market segment.
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