The Guitar Center Traces Its Roots to 1959 When Wayne

question 287

Multiple Choice

The Guitar Center traces its roots to 1959 when Wayne Mitchell opened a home organ store in California. In 1964, the company began selling guitars and amplifiers and changed its name to The Guitar Center. The company added stores gradually and today is known as the largest musical instrument retailer in the world. The company continues to grow and maintains over 250 stores across the United States. According to their website, "Guitar Center is home to the world's largest selection of popular guitars, basses, amplifiers, keyboards, workstations, drums, percussion, microphones, PA systems, DJ equipment, stage lighting, recording software, studio gear and more." Assume that you are one of the brand managers for a line of products such as guitars or keyboards. Which of the following would be most important to you in assisting you to forecast sales and plan inventory levels for the chain of stores?

• A) consumers' discretionary income
• B) consumers' wealth
• C) consumers' debt
• D) consumers' disposable income

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Definitions:

Human Resource Management

A methodical plan for the efficient management of personnel within a company or organization aimed at achieving a competitive edge in the business.

Acquisition

The process by which one company purchases most or all of another company's shares to gain control of that company.

Organizational Success

The achievement of the goals and objectives set by an organization, often measured by financial performance, market share, or the realization of its strategic aims.

People-centered Practices

Organizational strategies and policies that emphasize the importance of human resources, employee well-being, and fostering a positive work environment.