Toshiba Electronics Is Very Interested in Taking Advantage of Business

question 160

Multiple Choice

Toshiba Electronics is very interested in taking advantage of business opportunities in India but does not have access to India's market. Toshiba has the patent on a low-cost, quality computer system that could assist small businesses in India. Sony Computer, Toshiba's competitor, is experienced in India's small business market but does not have a computer comparable to Toshiba's. If Toshiba and Sony work together to utilize these strengths to seize this opportunity in India, what type of business structure would they likely use?

• A) Trading company
• B) Strategic alliance
• C) Licensing
• D) Direct ownership
• E) Exporting

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Definitions:

Xenophobia

An irrational fear or hatred of foreigners or strangers, often leading to discrimination and hostility.

Hostility

Feelings of intense anger or animosity toward individuals or groups, often resulting in aggressive or antagonistic behaviors.

Immigrants

People residing in Canada who were born outside of Canada; this category excludes Canadian citizens born outside of Canada and people residing in Canada on temporary status, such as those with a student visa or temporary foreign workers.

Ethnic Enclaves

Geographical areas or neighborhoods predominantly inhabited by individuals from the same ethnic background, preserving cultural practices.