Scenario 9

question 15

Multiple Choice

Scenario 9.2 Use the following to answer the questions.
Regardless of their age, income, or gender, an increasing number of people are turning to the Internet to search for information, products, people, news, maps, entertainment, and whatever else you can think of. At the forefront of this massive search is Google; accompanying Google are social media sites such as Facebook, Twitter, and Pinterest. Google has developed methods for making information useful to all types of Internet users. Some users want to critique the information, some just want to read the information, and some want to be the information writers. Facebook, originally used as a social networking application, is now picked up by retailers, brands, celebrities, churches, political campaigns, and non-profit agencies. Twitter is a more real-time site and, as is Pinterest, a more personally-affiliated medium.
Refer to Scenario 9.2. Political parties are also utilizing social media to connect with voters and to keep individuals informed about the up-to-the-minute activities in the political campaigns. If the politicians wanted to involve the potential voters in the campaign, they could utilize _______, a new trend in video marketing, and create input for their Facebook pages.

• A) spectators
• B) avatars
• C) virtual realities
• D) amateur filmmakers
• E) specialized video producers

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Definitions:

Factory Equipment

This refers to the machinery and tools used in the process of manufacturing goods within a factory setting.

Treasury Stock

Represents shares that were once part of the outstanding shares and have been bought back by the corporation.

Depreciation Expense

An expense recorded to allocate the cost of a tangible asset over its useful life.

Cash Dividend

A cash distribution of earnings by a corporation to its shareholders.