Early Adopters Are the First Group of Consumers to Adopt

question 267

True/False

Early adopters are the first group of consumers to adopt a new product.

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Definitions:

Stimulus Control

A behavior modification technique that involves changing the environment to reduce undesired behaviors by associating them with different cues.

Time Sampling

A research method in which observations are made at specific intervals over a defined period to gather data.

Self-monitors

Individuals who regulate their behavior to accommodate social situations.

Covert Positive Reinforcement

The use of positive stimuli to increase the likelihood of a desired behavior occurring, without the individual being explicitly aware of it.