Examlex
Norms are those principles a group considers important.
Inoculation
A psychological technique designed to build resilience against persuasive arguments by exposing individuals to weakened versions of those arguments.
Elaboration Likelihood
A theory in social psychology that explains different ways of processing stimuli, why they are used, and their outcomes on attitude change.
Heuristic-Systematic
A model describing two distinct ways people process information: through heuristic cues or systematic analysis.
Boomerang
A curved piece of wood or other material that, when thrown, returns to the thrower. Metaphorically, it can imply actions that backfire on the initiator.
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