Examlex
The product in the marketing mix includes:
Innocent Misrepresentation
A false statement made without knowledge of its falsity, leading another to enter into a contract under false beliefs.
Duress
A situation where a person is compelled to act against their will or make a legal decision under the threat of harm.
Undue Influence
Refers to the excessive pressure or influence one person exerts over another to coerce them into a legal agreement, undermining their free will.
Non Est Factum
A defense in contract law where a person argues they were unaware of the nature of the document signed due to a significant mistake.
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