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Like Adam Smith's book The Wealth of Nations (1776) , John Maynard Keynes's book The General Theory of Employment, Interest and Money (1936) revolutionized economic thought and remains influential today.However, when references are made to Keynes or Keynesian thinking, most people have one thought in mind: Keynes's belief that the government should play a role in the economy and hire the unemployed when jobless figures rise too high.Although Keynes, like Milton Friedman, supported the notion of self-interest playing a role in the marketplace, he believed that during times of high unemployment, the government had to step in and create jobs.When allusions to Keynes come up today, the role of government intervention in the economy is almost always what the writer or speaker has in mind, for example, "Keynesian myths persist today largely because of the mistaken belief that economic slowdowns are a result of flaws in the free-market system, when in fact they are the result of government intervention." Summary
Differential Pricing
A pricing strategy in which a company sets different prices for the same product or service based on certain criteria such as customer segment, quantity purchased, or location.
Wasted Capacity
Resources or production capabilities that are underutilized or not used to their full potential, leading to inefficiencies.
Overbooking
A strategy used in various industries where more reservations or orders are accepted than can be accommodated, based on expected cancellations or no-shows.
Excessive Cancellations
A situation where there is a higher than normal rate of order cancellations, which can disrupt operations and planning in businesses.
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