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Product Differentiation
The method of differentiating a product or service from competitors in the marketplace to increase its appeal to a specified target audience.
Monopolistically Competitive
A market structure in which many companies sell products that are similar but not identical, allowing for some degree of market power and product differentiation.
Economic Profits
Economic profits are the excess returns over the total costs, including both explicit and implicit costs.
Pure Competition
A market structure characterized by a large number of small firms, identical products sold by all firms, no barriers to entry or exit, and perfect information among buyers and sellers.
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