The Student Is ____

question 22

Multiple Choice

The student is ____.

• A) she
• B) him
• C) her
• D) they

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Definitions:

Personal Selling Process

A series of steps salespeople follow when selling, which includes prospecting, making contact, presenting, handling objections, closing, and follow-up.

Cold Calling

The practice of soliciting business from potential customers who have had no prior contact with the salesperson conducting the call.

Cold Canvassing

A sales technique involving direct contact with potential customers without prior appointment, often through door-to-door visits or telephone calls, to offer products or services.

Personal Selling Process

A direct marketing approach involving personal interactions between a salesperson and a prospective buyer to close a sale.