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Critical Thinking Questions Case 4-2 For his proposal writing, Nelson sometimes needs some graphics that illustrate his points effectively. He knows that you have an expert eye for design - and you know how to use Word's SmartArt graphics very well, so he comes to you occasionally for tips. The human resources office from a local corporation has hired Nelson to write a proposal for them, and as part of this project, Nelson will need to produce a variety of organization charts that illustrate the way in which the corporation is staffed. Which of the following categories of SmartArt graphic types is likely to yield graphics that are useful to Nelson?
Tangible Benefits
Direct and quantifiable advantages, often in the form of increased productivity, cost savings, or revenue enhancement, that can result from the implementation of a project or policy.
Intangible Benefits
Advantages or rewards from an action that are not quantifiable financially.
Information Gatekeepers
Individuals or entities that control access to information, acting as intermediaries who filter and disseminate information to others.
Brand Equity
The value added to a product or service by having a well-known brand name, perceived by consumers as an indicator of quality and trustworthiness.
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