In Which of the Following Ways Are Consumers Influenced by Reference

question 29

Multiple Choice

In which of the following ways are consumers influenced by reference groups?

• A)Norms of reference groups do not constrain consumer behavior.
• B)Consumers are prohibited from dissociating themselves from reference groups.
• C)Consumers use the same criteria as their reference groups to make their own consumer decisions.
• D)Consumers are influenced only by the reference groups to which they belong.

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Definitions:

Absolute Cell Referencing

In spreadsheet applications, a way to refer to a cell such that its position remains constant even if the formula is copied or moved.

Formula Copying

The process of duplicating a mathematical or logical formula in software applications, such as spreadsheets, to apply the same operations across different data points or cells.

Dependent Chart

A graphical representation of data where the display depends on the selection or values input from another data set or chart element.

Cell Reference

A way to identify a particular cell in a spreadsheet by its column letter and row number, enabling easy data manipulation and calculations.