Which of the Following Is an Advantage of a Multisegment

question 16

Multiple Choice

Which of the following is an advantage of a multisegment targeting strategy

• A)​It significantly reduces the risk of product cannibalization
• B)It provides economies of scale in manufacturing and marketing
• C)It helps in satisfying the needs of a niche market
• D)​It decreases the costs involved in product design, marketing research, and management

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Definitions:

LEO

Stands for Low Earth Orbit, which is an orbit around Earth at an altitude between 160 kilometers (99 miles) and 2,000 kilometers (1,200 miles).

MEO

Medium Earth Orbit, a region of space around Earth with altitudes between 2,000 and 35,786 kilometers, used for satellite communication and navigation systems.

Satellite Telephone Services

Communication services that use satellites to provide telephone connectivity to users in remote or underserved areas.

GEO

Commonly used as an abbreviation for geographical, related to the physical characteristics of the earth or the distribution of objects, people, or phenomena on Earth.